Meet the Founder

YOLIY, LLC: Your Only Limit Is You T4

YOLIY stands for "Your Only Limit Is You T4"—a powerful mantra that encapsulates the life and vision of Tony IV, a remarkable young man whose legacy continues to inspire us every day. At just 22 years old, Tony set out to prove that fashion could be more than just style—it could be a force for good, a way to uplift others and spread positivity. Tragically, Tony passed away before he could fully realize his dream, but through YOLIY, his spirit lives on.

Tony IV was more than a visionary; he was a beacon of light. Known for his radiant presence, infectious smile, and genuine kindness, Tony had a way of lifting the spirits of everyone around him. Whether as a son, grandson, brother, uncle, nephew, cousin, or friend, he left a lasting impression through his love, loyalty, and unwavering support for those he cared about. Though his time with us was far too short, his impact remains enduring and profound.

Tony’s Vision: A Brand for Empowerment

At the heart of YOLIY, LLC is Tony’s belief that "Your Only Limit Is You." He envisioned a brand that would inspire confidence, motivate individuals to break through barriers, and create a lasting legacy of empowerment. YOLIY is more than a brand—it’s a movement, a reminder that our potential is limitless.

Tony’s aspirations also extended beyond fashion. He dreamed of working in the radiology field as a high-impact contributor to early detection and prevention of life-altering or life-threatening conditions. As a teenager, he participated in a "Bring Your Child to Work Day," where he shadowed the Radiology department and witnessed the transformative power of early diagnosis through imaging. This experience deeply resonated with him and shaped his lifelong passion for helping others.

While the family cannot carry out Tony’s radiology aspirations, they honor his legacy by focusing on connecting with people worldwide through YOLIY. The brand emphasizes positive affirmations, the importance of mental health, and self-care while inspiring individuals to embrace being their best selves. Each piece of YOLIY apparel is thoughtfully designed to uplift, empower, and remind us to love ourselves and support one another.

YOLIY, LLC is a family-owned business built on the love, strength, and resilience of those who knew Tony best. Every piece of YOLIY apparel reflects his unique sense of style, kindness, and unwavering spirit. From T4 bracelets to tattoos and songs created by his nieces and nephews, Tony’s influence lives on in everything we do.

Our mission is to deliver high-quality streetwear with purpose—rooted in compassion, creativity, and exceptional customer care. YOLIY apparel is more than just clothing; it’s a symbol of Tony’s dream to empower others and create a positive global impact.

Thank you for being part of this journey with us. By supporting YOLIY, LLC, you are helping to carry forward Tony’s vision. Together, we’re proving that "Your Only Limit Is You" and bringing his message of hope, creativity, and empowerment to communities worldwide.

With your support, we continue to honor Tony IV’s legacy—pushing forward with resilience, love, and determination.

Together, we are YOLIY.